A proven track record
in verbal & written
communications, excellent
public relations and cause
marketing successes
in verbal & written
communications, excellent
public relations and cause
marketing successes
Community activist, Miami historian, preservationist and freelance writer, Herb Sosa is a founding member of, and
currently serves as President of Unity Coalition|Coalición Unida. Sosa also is Publisher|Editor-In-Chief of AMBIENTE
MagazineAMBIENTE Magazine, the first & only LGBT publication offered in English, Spanish & Portuguese, produced bi-
monthly, offered free of charge, and distributed digitally around the globe to thousands of our readers.
Sosa brings over 20 years of corporate and not-for-profit leadership
experience in the community.
Previously, Mr. Sosa was Corporate Creative Director for Burdines Dept. Stores, was Executive Director of Miami Design
Preservation League and the Art Deco Weekend Festival in Miami Beach.
1995 brought the creation and development of Sosa's Ba-Balu Store concept in Miami & Miami Beach, earning the
store the unique distinction of being named one of Conde Nast Traveler Magazines top 100 destinations in the world in
1996. Mr. Sosa has receive various career and personal accolades from his peers, including the Up and Comers
Business Leaders Award (1996), City of Miami Beach Herb Sosa Day proclamation (1997), and featured in Cafe Con
Leche, a documentary on first- generation Cuban-Americans (1996). Sosa served as chairman of Miami Beach's
Historic Preservation Board for over six years, and has served on the Board of Directors of the Miami Design
Preservation League, Miami Beach Community Development Corp., Shelbourne & Fernwood HIV/AIDS Housing, and
variety of other organizations throughout South Florida. While president of Dade Heritage Trust, Sosa was honored to
be involved in the restoration and re-lighting of the 1925 Cape Florida lighthouse in Key Biscayne, culminating with a
Gala Re-Lighting Ceremony in July 1996, capping Miami's Centennial Celebration.
In January 2004, Herb Sosa was named one of Tentaciónes Magazines Top Ten Latina/o activists in the U.S. and in
2005 was named one of OUT magazines Top 100 LGBT Activists and featured on LOGO TV. On April 2008 Sosa was
named Terra.com's Activist of the Month.
In 2009 Sosa received a City Proclamation from Miami Beach – Herb Sosa Day - for his community work, was
nominated for a Glaad Media Award in 2009 for Outstanding Digital Journalism for his work in Ambiente Magazine and
was named one of the 25 Most Influential GLBT Latinos by miapogeo.com.
On December 1, 2009 - World AIDS Day- U.S. Congresswoman Ileana Ros-Lehtinen recognizes Herb Sosa
personally for his work in the community, along with that of Unity Coalition and Ambiente Magazine, as she addressed
the U.S. House of Representatives.
Currently Sosa is once again serving as chairman of the City of Miami Beach's Historic Preservation Design Review
Board and in May 2011was named one of 5 "People To Know" in Miami Beach by the Miami Herald.
currently serves as President of Unity Coalition|Coalición Unida. Sosa also is Publisher|Editor-In-Chief of AMBIENTE
MagazineAMBIENTE Magazine, the first & only LGBT publication offered in English, Spanish & Portuguese, produced bi-
monthly, offered free of charge, and distributed digitally around the globe to thousands of our readers.
Sosa brings over 20 years of corporate and not-for-profit leadership
experience in the community.
Previously, Mr. Sosa was Corporate Creative Director for Burdines Dept. Stores, was Executive Director of Miami Design
Preservation League and the Art Deco Weekend Festival in Miami Beach.
1995 brought the creation and development of Sosa's Ba-Balu Store concept in Miami & Miami Beach, earning the
store the unique distinction of being named one of Conde Nast Traveler Magazines top 100 destinations in the world in
1996. Mr. Sosa has receive various career and personal accolades from his peers, including the Up and Comers
Business Leaders Award (1996), City of Miami Beach Herb Sosa Day proclamation (1997), and featured in Cafe Con
Leche, a documentary on first- generation Cuban-Americans (1996). Sosa served as chairman of Miami Beach's
Historic Preservation Board for over six years, and has served on the Board of Directors of the Miami Design
Preservation League, Miami Beach Community Development Corp., Shelbourne & Fernwood HIV/AIDS Housing, and
variety of other organizations throughout South Florida. While president of Dade Heritage Trust, Sosa was honored to
be involved in the restoration and re-lighting of the 1925 Cape Florida lighthouse in Key Biscayne, culminating with a
Gala Re-Lighting Ceremony in July 1996, capping Miami's Centennial Celebration.
In January 2004, Herb Sosa was named one of Tentaciónes Magazines Top Ten Latina/o activists in the U.S. and in
2005 was named one of OUT magazines Top 100 LGBT Activists and featured on LOGO TV. On April 2008 Sosa was
named Terra.com's Activist of the Month.
In 2009 Sosa received a City Proclamation from Miami Beach – Herb Sosa Day - for his community work, was
nominated for a Glaad Media Award in 2009 for Outstanding Digital Journalism for his work in Ambiente Magazine and
was named one of the 25 Most Influential GLBT Latinos by miapogeo.com.
On December 1, 2009 - World AIDS Day- U.S. Congresswoman Ileana Ros-Lehtinen recognizes Herb Sosa
personally for his work in the community, along with that of Unity Coalition and Ambiente Magazine, as she addressed
the U.S. House of Representatives.
Currently Sosa is once again serving as chairman of the City of Miami Beach's Historic Preservation Design Review
Board and in May 2011was named one of 5 "People To Know" in Miami Beach by the Miami Herald.
Service
2010 - City of Miami Beach Historic Preservation Board: Chairman
2002 - Unity Coalition|Coalición Unida, President/Director
1994 - Dade Heritage Trust Board of Advisors
2007 – Gay American Heroes Foundation Advisory Board
2004-2006
National Latino LGBT Leadership –Unid@s/Sigamos Adelante: National co-chair
Belle Meade Home Owners Assoc: Historic Preservation Advisor
2001 -2004
Miami Acción Positiva: Board of Directors
LLEGÓ: National Latino Exec. Director’s Roundtable
GMCVB: Board of Directors & Historic Preservation Advisory Committee
Design & Architecture Month/Biennal 2001: Miami-Dade Chairman
Urban Environment League, Board of Directors
1994-2002
Dade Heritage Trust: President, and Board of Trustees
City of Miami Beach Historic Preservation Board: Vice Chair, Chairman
Shelbourne House: Treasurer, Vice President
1987-1995
Miami Design Preservation League: Board of Directors, Design Chairman,
Tour Guide, Product Design & Development
1980-1982
Interact Service Honors Club, Jr. Rotary Club – Miami Senior High School
Recognitions
2011 Certificate of Recognition, City of Miami Beach for Community Service
2009 Sosa recognized in U.S. Congress by Rep. Ileana Ros-Lehtinen for his community service.
2009 Herb Sosa Day - City of Miami Beach Proclamation for community work - January 28th
2009 Nominated for a Glaad Media Award for Outstanding Digital Journalism - Spanish media
2008 Activist of the Month - April 2008 - Terra.com
2006 Named to Orgulloboriqua.net's - Orgullo Del Momento, Pride of the Moment Award
2006 Herb Sosa named one of OUT Magazines Top 100 activists in the U.S.
2006 Featured in LOGO TV's documentary on Top 100 activists in the U.S.
2011 Named one of 5 "People To Know" in Miami Beach by the Miami Herald.
2010 - City of Miami Beach Historic Preservation Board: Chairman
2002 - Unity Coalition|Coalición Unida, President/Director
1994 - Dade Heritage Trust Board of Advisors
2007 – Gay American Heroes Foundation Advisory Board
2004-2006
National Latino LGBT Leadership –Unid@s/Sigamos Adelante: National co-chair
Belle Meade Home Owners Assoc: Historic Preservation Advisor
2001 -2004
Miami Acción Positiva: Board of Directors
LLEGÓ: National Latino Exec. Director’s Roundtable
GMCVB: Board of Directors & Historic Preservation Advisory Committee
Design & Architecture Month/Biennal 2001: Miami-Dade Chairman
Urban Environment League, Board of Directors
1994-2002
Dade Heritage Trust: President, and Board of Trustees
City of Miami Beach Historic Preservation Board: Vice Chair, Chairman
Shelbourne House: Treasurer, Vice President
1987-1995
Miami Design Preservation League: Board of Directors, Design Chairman,
Tour Guide, Product Design & Development
1980-1982
Interact Service Honors Club, Jr. Rotary Club – Miami Senior High School
Recognitions
2011 Certificate of Recognition, City of Miami Beach for Community Service
2009 Sosa recognized in U.S. Congress by Rep. Ileana Ros-Lehtinen for his community service.
2009 Herb Sosa Day - City of Miami Beach Proclamation for community work - January 28th
2009 Nominated for a Glaad Media Award for Outstanding Digital Journalism - Spanish media
2008 Activist of the Month - April 2008 - Terra.com
2006 Named to Orgulloboriqua.net's - Orgullo Del Momento, Pride of the Moment Award
2006 Herb Sosa named one of OUT Magazines Top 100 activists in the U.S.
2006 Featured in LOGO TV's documentary on Top 100 activists in the U.S.
2011 Named one of 5 "People To Know" in Miami Beach by the Miami Herald.
2005 National co-chair of Sigamos Adelante/Unid@s. LGBT advocacy organization
2005 Was invited to write the Forward Message for the National Gay and Lesbian
Task Force's Hispanic & Latino Same-Sex Households in Florida: A Report from
the 2000 Census
2004 Herb Sosa named one of Tentaciones Mag's Top 10 Latino activists in the U.S.
1997 City of Miami Beach Commission Proclamation, June 20th - Herb Sosa Day
1997 Chivas Regal Entrepreneur Award
1996 Café con Leche PBS Documentary, first-generation Cuban-Americans
1996 Up and Comers Business Leaders Award
1992 Miami Design Preservation League, Award of Recognition
1986 Metro-Dade Co. Parks Dept. Award, Amelia Earhardt Park Visitors Center Design
1982 Silver Knight Nominee, Art - Miami Senior High School
Burger King Foundation College Scholarship for Art Studies
Experience
Currently
Freelance Writer
Published locally & nationally in House King Magazine, Revista House
King, Preservation Today, Ambiente, SunPost, Miami Herald, Miamigo,
Tentaciones & various other publications
Herb Sosa Design
A full service image, public relations and web design service, with an
impressive list of local, national and international clients
www.herbsosa.com
Editor-In-chief, Ambiente E-Magazine
AMBIENTE Magazine is a bilingual Hispanic publication produced
bi-monthly, free of charge, distributed electronically around the globe, and
reaches over 30,000 loyal readers monthly, with a direct market of Florida,
the Caribbean & Latin America www.ambiente.us
2005 Was invited to write the Forward Message for the National Gay and Lesbian
Task Force's Hispanic & Latino Same-Sex Households in Florida: A Report from
the 2000 Census
2004 Herb Sosa named one of Tentaciones Mag's Top 10 Latino activists in the U.S.
1997 City of Miami Beach Commission Proclamation, June 20th - Herb Sosa Day
1997 Chivas Regal Entrepreneur Award
1996 Café con Leche PBS Documentary, first-generation Cuban-Americans
1996 Up and Comers Business Leaders Award
1992 Miami Design Preservation League, Award of Recognition
1986 Metro-Dade Co. Parks Dept. Award, Amelia Earhardt Park Visitors Center Design
1982 Silver Knight Nominee, Art - Miami Senior High School
Burger King Foundation College Scholarship for Art Studies
Experience
Currently
Freelance Writer
Published locally & nationally in House King Magazine, Revista House
King, Preservation Today, Ambiente, SunPost, Miami Herald, Miamigo,
Tentaciones & various other publications
Herb Sosa Design
A full service image, public relations and web design service, with an
impressive list of local, national and international clients
www.herbsosa.com
Editor-In-chief, Ambiente E-Magazine
AMBIENTE Magazine is a bilingual Hispanic publication produced
bi-monthly, free of charge, distributed electronically around the globe, and
reaches over 30,000 loyal readers monthly, with a direct market of Florida,
the Caribbean & Latin America www.ambiente.us
2000-2003
Executive Director, Miami Design Preservation League & Art Deco Weekend®
Non profit historic preservation organization, with over 600 members and year round educational
programs, the Art Deco Museum, the Art Deco Welcome Center, Art Deco Weekend with over
500,000 visitors to Miami Beach each year, and dedicated to protecting Miami Beach's seven
historic districts and their architectural legacy www.mdpl.org
Responsible for 12 employees, 300 volunteers and a combined annual budget of $1,450,000
1995-2000
Owner, Babalú
A gift and memorabilia boutique for everything Cuban. With stores in Miami Beach, Bayside & on
the web, Babalu was named one of Conde N'ast Traveler Magazines top 100 destinations in the
world in 1996 and featured on various movies, TV and news shows.
Organizer, Española Way Artist Market
Created and managed the weekly Española Way Artist Market, including over 50 artists & vendors
weekly, entertainment scheduling and street improvements for nearly 5 years.
1992-1995
Owner, Beach Image Group
Image development for small businesses including promotion, product design, advertising &
graphic services - Clients included The Govt. of Mexico, Commissioner Nancy Liebman, Lario's
Restaurant, & Goodbodies Shop.
1990-1992
Creative Director, Visual Presentation Products
A multi level design and manufacturing firm in Florida. Organizational and personnel
responsibilities of corporate retail design, product development and quality control of local
national and international manufacturing, supervising staff of over 80 in Florida with clients a
Lerner New York, The Limited, Bloomingdale's, Henri Bendel, and Burdines.
1982-1990
Creative Director, Store Planning & Visual Merchandising, Burdines Dept. Stores
Oversaw for the corporate image and development of 42 department stores across Florida &
developed special projects for Federated Dept. Stores Corporate affiliates across the U.S.
Responsibilities included seasonal themes & development, new store concepts, fixture, shop
concept, mannequin design, & overall corporate image. Supervised 250+ employees, & a 2.4
million annual budget.
Executive Director, Miami Design Preservation League & Art Deco Weekend®
Non profit historic preservation organization, with over 600 members and year round educational
programs, the Art Deco Museum, the Art Deco Welcome Center, Art Deco Weekend with over
500,000 visitors to Miami Beach each year, and dedicated to protecting Miami Beach's seven
historic districts and their architectural legacy www.mdpl.org
Responsible for 12 employees, 300 volunteers and a combined annual budget of $1,450,000
1995-2000
Owner, Babalú
A gift and memorabilia boutique for everything Cuban. With stores in Miami Beach, Bayside & on
the web, Babalu was named one of Conde N'ast Traveler Magazines top 100 destinations in the
world in 1996 and featured on various movies, TV and news shows.
Organizer, Española Way Artist Market
Created and managed the weekly Española Way Artist Market, including over 50 artists & vendors
weekly, entertainment scheduling and street improvements for nearly 5 years.
1992-1995
Owner, Beach Image Group
Image development for small businesses including promotion, product design, advertising &
graphic services - Clients included The Govt. of Mexico, Commissioner Nancy Liebman, Lario's
Restaurant, & Goodbodies Shop.
1990-1992
Creative Director, Visual Presentation Products
A multi level design and manufacturing firm in Florida. Organizational and personnel
responsibilities of corporate retail design, product development and quality control of local
national and international manufacturing, supervising staff of over 80 in Florida with clients a
Lerner New York, The Limited, Bloomingdale's, Henri Bendel, and Burdines.
1982-1990
Creative Director, Store Planning & Visual Merchandising, Burdines Dept. Stores
Oversaw for the corporate image and development of 42 department stores across Florida &
developed special projects for Federated Dept. Stores Corporate affiliates across the U.S.
Responsibilities included seasonal themes & development, new store concepts, fixture, shop
concept, mannequin design, & overall corporate image. Supervised 250+ employees, & a 2.4
million annual budget.
CLICK HERE to see & read these articles
FEBRUARY | FEBRERO 2006
WE MUST TREAT IMMIGRANTS HUMANELY AND DEVELOP A LONG
TERM SOLUTION TO ILLEGAL ENTRY TO THE US
APRIL | ABRIL 2007
La Muerte y El Duelo
MAY | MAYO 2008
TRAVELLOG: Cartagena On My Mind
JULY | JULIO 2008
HECTOR FONSECA: DJ | PRODUCER | MIXER | ELECTRIBAL
AUGUST | AGOSTO 2008
ROBERT WALKER: A Superhero in Ink
SEPTEMBER | SEPTIEMBRE 2008
(Nominated for a GLAAD Media Award)
YASMIN GONZALEZ: Finding Yourself in a Small Florida Town
Encotrándose a si mismo en un pueblo pequeño de la Florida
OCTOBER | OCTUBRE 2008
Leslie Jordan | Life on the Pink Carpet
JANUARY | ENERO 2009
LADY BUNNY | Big Hair | Big Dreams
FEBRUARY | FEBRERO 2009
PhotoFlash|CARLOS ARIAS
FEBRUARY | FEBRERO 2006
WE MUST TREAT IMMIGRANTS HUMANELY AND DEVELOP A LONG
TERM SOLUTION TO ILLEGAL ENTRY TO THE US
APRIL | ABRIL 2007
La Muerte y El Duelo
MAY | MAYO 2008
TRAVELLOG: Cartagena On My Mind
JULY | JULIO 2008
HECTOR FONSECA: DJ | PRODUCER | MIXER | ELECTRIBAL
AUGUST | AGOSTO 2008
ROBERT WALKER: A Superhero in Ink
SEPTEMBER | SEPTIEMBRE 2008
(Nominated for a GLAAD Media Award)
YASMIN GONZALEZ: Finding Yourself in a Small Florida Town
Encotrándose a si mismo en un pueblo pequeño de la Florida
OCTOBER | OCTUBRE 2008
Leslie Jordan | Life on the Pink Carpet
JANUARY | ENERO 2009
LADY BUNNY | Big Hair | Big Dreams
FEBRUARY | FEBRERO 2009
PhotoFlash|CARLOS ARIAS
MARCH | MARZO 2009
Marcos con Pelos en la Lengua | Comedia Española en
Ambiente | Entrevista con actor Mario Angulo
APRIL | ABRIL 2009
Peter Page| Miami's Renaissance Man|His work in Palazzos,
Blair House & his new plans for Miami's Design District
Babak Movahedi | The Pied Piper of Pride
JUNE | JUNIO 2009
EDITORIAL | 6 years of Ambiente and counting…| Serving the
Laino|Hispanic|LGBT Community with Pride
JULY | JULIO 2009
EDITORIAL | Libertad|Freedom – What is it worth to you?
EDITORIAL|Why should I care?
AUGUST | AGOSTO 2009
EDITORIAL | LOYALTY, FRIENDSHIP and the TRUTH
EDITORIAL | COMMUNITY ACTIVISM | Why do we do it?
SEPTEMBER | SEPTIEMBRE 2009
EDITORIAL | Community Activism | Why do we do it?
OCTOBER | OCTUBRE 2009
EDITORIAL |MUSIC MAKES THE PEOPLE COME TOGETHER
NOVEMBER | NOVIEMBRE 2009
ELAINE LANCASTER'S 10th|White Party Hostess|10 things we
need to know for the White Party
Marcos con Pelos en la Lengua | Comedia Española en
Ambiente | Entrevista con actor Mario Angulo
APRIL | ABRIL 2009
Peter Page| Miami's Renaissance Man|His work in Palazzos,
Blair House & his new plans for Miami's Design District
Babak Movahedi | The Pied Piper of Pride
JUNE | JUNIO 2009
EDITORIAL | 6 years of Ambiente and counting…| Serving the
Laino|Hispanic|LGBT Community with Pride
JULY | JULIO 2009
EDITORIAL | Libertad|Freedom – What is it worth to you?
EDITORIAL|Why should I care?
AUGUST | AGOSTO 2009
EDITORIAL | LOYALTY, FRIENDSHIP and the TRUTH
EDITORIAL | COMMUNITY ACTIVISM | Why do we do it?
SEPTEMBER | SEPTIEMBRE 2009
EDITORIAL | Community Activism | Why do we do it?
OCTOBER | OCTUBRE 2009
EDITORIAL |MUSIC MAKES THE PEOPLE COME TOGETHER
NOVEMBER | NOVIEMBRE 2009
ELAINE LANCASTER'S 10th|White Party Hostess|10 things we
need to know for the White Party
DECEMBER | DICIEMBRE 2009
EDITORIAL | A BIG HONOR| U.S. House of Representatives
recognizes World AIDS Day, Ambiente Magazine, Unity
Coalition, Herb Sosa and more...
2009 Gay Gift Guide|Novels, Spas, Toys, Flowers, & more
DECEMBER | DICIEMBRE 2009
Magical evening under the Stars | Carlos Vives performs private
concert for Yes Institute fund raiser event in Miami
EDITORIAL | The right thing to do | Top Miami-Dade schools
officials give up some pay to help district
EDITORIAL | A BIG HONOR| U.S. House of Representatives
recognizes World AIDS Day, Ambiente Magazine, Unity
Coalition, Herb Sosa and more...
2009 Gay Gift Guide|Novels, Spas, Toys, Flowers, & more
DECEMBER | DICIEMBRE 2009
Magical evening under the Stars | Carlos Vives performs private
concert for Yes Institute fund raiser event in Miami
EDITORIAL | The right thing to do | Top Miami-Dade schools
officials give up some pay to help district
| BIO. PRICING. CONTACT. MEDIA. |
BABALUSHOP
ONLINE STORE
ONLINE STORE
CONTACT
HERB SOSA
HERB SOSA
AMBIENTE
MAGAZINE
MAGAZINE
PRICING
.
.
BIO.
MARKETING SOLUTIONS THAT WORK.
A. 2,500.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 15 web pages & 25 e-mail addresses for your site.
- Up to 4 changes/updates to your site within a 12 month period.
- Develop a Promotional Video with photos, wording, etc for YouTube & more.
- Set you up with a presence in Facebook & Twitter.
- Provide you with monthly web traffic stats.
- Provide feedback quotes from social networking sites.
- Develop & distribute a Press Release announcing your new website.
- Links to press mentions we’ve gotten you & your company.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.
B. 1,500.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 5 web pages & 10 e-mail addresses for your site.
- Up to 4 changes/updates to your site within a 12 month period.
- Provide you with monthly web traffic stats.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.
C. 750.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 5 web pages & 10 e-mail addresses for your site.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.
A. 2,500.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 15 web pages & 25 e-mail addresses for your site.
- Up to 4 changes/updates to your site within a 12 month period.
- Develop a Promotional Video with photos, wording, etc for YouTube & more.
- Set you up with a presence in Facebook & Twitter.
- Provide you with monthly web traffic stats.
- Provide feedback quotes from social networking sites.
- Develop & distribute a Press Release announcing your new website.
- Links to press mentions we’ve gotten you & your company.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.
B. 1,500.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 5 web pages & 10 e-mail addresses for your site.
- Up to 4 changes/updates to your site within a 12 month period.
- Provide you with monthly web traffic stats.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.
C. 750.
- Develop & register your website.
- Provide webmaster services for 12 months.
- Work with you on optimum content, images & wording.
- Offer 5 web pages & 10 e-mail addresses for your site.
- Social networking submissions to increase web traffic.
Google, Yahoo, Digg, StumbleUpon, Reddit, & many more.